I recently came across an interesting blog post about how to put together a good elevator pitch in a limited time. “The 15-Minute Method to Writing an Unforgettable Elevator Speech” by Kathryn Minshew is a good read. In fact, it’s just as important for those who believe that they have had the perfect elevator pitch […]
Business Development
Personality Goes a Long Way: The Importance of Likeability for Attorneys’ Business Development Success
It seems that a week doesn’t go by that I’m not urging an attorney that they should let their hair down a bit in their online and offline communications. Show some personality. Demonstrate that they have a sense of humor and that they’re not too full of themselves. Or as I sometimes put it, allow […]
How Big is Your Glass? On Choosing a Challenge Worthy of Your Ambitions
Do you consider yourself someone who welcomes new challenges? And are you willing to take on the commensurate risks? Even if you nodded affirmatively to both these questions, you nevertheless may be in need of a larger glass. We all know that attorneys are trained to be risk-averse. And, of course, a degree of risk […]
