Why is it that the arena of online marketing and PR often reminds me of one of those old-time carnivals? It’s almost impossible to navigate along the online midway enjoying your cotton candy without falling prey to the multitudes of self-proclaimed “gurus” and “leaders” in your path, all of them promising that there’s nothing easier […]
Legal Marketing
Change or Die: The BBC Orders its Reporters to Use Social Media
Do you still think that writing blogs is just for people with either an axe to grind or too much time on their hands? And that Twitter is just an inane waste of time with absolutely no possible positive ROI? As Kevin O’Keefe describes in a post this week, Peter Horrocks, the newly appointed director […]